Advertisements play an important role in our daily life. They always appear around us: in the newspapers, on TV, on the Internet or even in the streets, actually everywhere. Advertisements keep the consumers informed as to what is there to choose from while they help the manufacturers to publicize their products.
Nowadays, consumers in Vietnam are more sensible than they used to be. Compared with around five years ago, consumers would blindly believe and accept what the ads said and might rush to get what was on sale. The result would be that there were a lot of unwanted goods in the cupboards while they found it still unable to resist the cheap items. But now it is different. They would take the ads into consideration and then compare the quality and price. They won't buy anything unless they really need them.